Although selling your home may sound simple – list it and it will sell itself after a few showings, it is rarely that easy and especially with higher-end homes. There is a long list of activities that must take place to get your home in front of the largest number of potential qualified buyers and in the most positive representation. The best way to accomplish these activities is to start with a PLAN.
Pricing your home correctly is an extremely important part of the marketing plan. The best way to begin the process is to use data to understand the market in your neighborhood and/or surrounding area. I will provide an extensive Comparative Market Analysis so we can come to the best conclusion for pricing your home.
Staging Your Home correctly will add thousands or maybe tens of thousands of dollars to your final sale price. Fortunately, I have one of the most talented interior designers in the valley on my team and she also happens to be my wife, Michelle. You can see her amazing work at www.mongreldesign.net Whether we use your existing furniture or bring in a select number of needed pieces to best showcase your home for photos or showings, we can help you make your home look its best.
I will create an intensive marketing plan for your home. Marketing is my passion. I have a degree in the subject as well as the experience of spending millions of dollars in my career marketing to an affluent clientele. This plan will include printed materials, social media, internet marketing as well as my own personal database of potential buyers.
As a life member of the PGA, I have a personal network of contacts with potential interest in homes located within golf communities or within proximity to golf courses (both private and public facilities). I have begun to further utilize and enhance this database from states that have the most people moving to Arizona to best generate interest in your home.
I would love the opportunity to discuss a marketing plan for your home. Please feel free to reach out to me anytime.
For information on the Luxury Home Market and Values, please see the publication below for national information or call me directly for information on more specific neighborhoods in the Phoenix – Scottsdale areas.